The Client: Rooftop Film Club

 

The Brief: To recreate "A Beautiful Minds" film poster to attract a younger audience. Depending on its success future re-branding of older film posters would commence.

 

Design Solution:  The rebrand is typographic driven with a unique gradient which will catch millennials eye. For the grand film premier the client have also branded the chairs, drinks, popcorn and tickets, to match the film style.